The world of James Bond, considered for a life well lived

Wilkin & Sons Tiptree Little Scarlet Strawberry Jam (From Russia, with Love)

Tiptree Little Scarlet is the strawberry conserve on Bond’s breakfast tray in Ian Fleming’s From Russia, with Love. Made by Wilkin & Sons from a tiny wild strawberry, it comes in a 340g jar with 60g of fruit per 100g.

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Bond’s London breakfast in From Russia, with Love is a small masterclass in particularity, and one of its jars is Tiptree Little Scarlet strawberry jam. Fleming names the conserve exactly, down to the tiny berry it is made from. Tiptree Little Scarlet is still made by Wilkin & Sons, and still reads as a proper breakfast jam.

In the books

In chapter 11 of the novel, Bond’s breakfast tray carries squat glass jars, among them Tiptree’s Little Scarlet. Fleming’s attention to brand and variety is part of what makes the scene work. For more of the world around the novels, see the films and the Bonds who followed.

Owning it now

Little Scarlet is a type of wild strawberry, a Fragaria virginiana, and the fruit is tiny; retailers say berries are usually no larger than a penny. Wilkin & Sons are believed to be the only commercial growers of it anywhere. The jar is made with 60g of fruit per 100g, and the ingredient list is short: sugar, the strawberries, citric pectin and citric acid.

We would put it on toast or a warm scone and nothing else. It suits a slow breakfast, which is rather the point of the scene. More in Food & Drink.

Specifications

Maker Wilkin & Sons, Tiptree
Size 340g jar
Fruit content 60g of fruit per 100g
Ingredients Sugar, Little Scarlet strawberries, gelling agent citric pectin, acidity regulator citric acid
Suitable for Vegetarians, vegans and coeliacs
RRP £5.79 for 340g (at the time of writing, October 2026)

Full details are on Tiptree’s own page.